Friday, June 14, 2013

Flashback Friday-31 Flavors

Sometimes my friends request blogs or they'll ask me to incorporate a word for them, just to see if I can do it.  One of my friends asked me to blog about Baskin Robbins for Flashback Friday, so that's what I am doing.  Side note: I have not had all 31 flavors because I am lactose intolerant.  I have to eat milk-free ice cream or take a pill before I eat regular ice cream.  It makes me sick, so I just don't eat it.


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Oh, and "ice cream" has no business not being hyphenated.  I don't know what genius in the Mythical English Department thought that one up.  It makes no sense to me.


Baskin-Robbins' History 

Burton "Burt" Baskin and Irvine "Irv" Robbins both loved ice cream.  Irv opened Snowbird Ice Cream and Burt opened "Burton's, both in California.  By 1948, they both had six stores between them. This grew into Baskin Robbins.   The two pioneered the concept of franchising in the ice cream industry, without knowing it, because they realized that to maintain high quality they had to have a manager watching out for each location.

In 1949, there were more than 40 stores in Southern California. They also bought a dairy bank that year, which allowed complete control over the production of their ice cream and the development of new ingredients and flavors.  By 1953  the ice cream chain dropped the separate identities of Snowbird and Burton's and became Baskin-Robbins. A local advertising agency, Carson/Roberts, advised a uniform identity and image under the name Baskin-Robbins 31 Ice Cream. The "31®" logo represents a flavor for every day of the month.  (Note to self: I wonder what they do for February, April, June, September and November.)

Baskin-Robbins continued to expand, and by the mid-1960s, the company had become an ice cream empire with more than 400 stores throughout the United States. In the 1970s the chain went international, opening stores in Japan, Saudi Arabia, Korea and Australia.

 

Trevor Hall, 31 Flavors


http://www.youtube.com/watch?v=EbNxwWxb8_w


I wanna show you that my love is pure
Oh my baby see I ask for nothing more
I wanna show you that my love is for real
Oh pretty girl what gave you the right to steal
My heart, it's in your hands
Oh your beauty occupies all of my land
Well I am, yes sir, just a man in love

Now that I've found you well I know I'm never ever alone
No need for letters, No need to call you on telephones
You occupy my mind every single day and night
Spread like wild fire
People tell me I'm a crazy fool
If I'm possessed then what is there to do
You're my queen, prettier than the girls in magazines
You make Cupid cry

And I would lay down and die
For one glimpse of those open eyes
How am I to describe
The one who holds the Sun's Fire

Well I've tasted 31 flavors
Seen the world and all its neighbors
But I tell you nothing is as sweet
As the feeling I get inside when I look into those eyes
You choke me up inside and I can't breath
Tell me what is it I can do
Just to prove my love to you
Tell me how many songs that I must sing
Before I can see you in your glory
Hear your whole entire story
Bathe inside your golden golden sea
Oh I tell you you're my queen

My eyes are blind
All I can find
Is your love in me
Oh I tell you you're my queen

I am hypnotized
Oh you got me
You got me drowning in your sea





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